Rocket Mortgage Superbowl:The Key to Financial Freedom

Sunday, March 26th, 2023 - Mortgage

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The Super Bowl is one of the most anticipated sporting events in the United States, not only for the action on the field but also for the commercials that air during the broadcast. Rocket Mortgage, a digital mortgage company, has become a staple in Super Bowl commercials in recent years. In this blog post, we will explore Rocket Mortgage’s Super Bowl advertisements, their impact, and what we can learn from them.

Rocket Mortgage Super Bowl Ads:

Rocket Mortgage has been a part of the Super Bowl commercial lineup since 2016. The company’s first Super Bowl ad featured comedian Keegan-Michael Key, who explained how easy it was to get a mortgage through Rocket Mortgage. Since then, the company has used a variety of tactics to capture the attention of viewers during the big game.

One of their most successful Super Bowl commercials featured actor Jason Momoa. In the commercial, Momoa returns home after a long day and takes off his muscle suit, hair, and even his eyebrows, revealing a less sculpted version of himself. The ad was both humorous and relatable, showing viewers that even celebrities have insecurities about their appearance.

Another notable ad from Rocket Mortgage featured actress and singer Janelle Monáe. In the commercial, Monáe sings a jingle about the simplicity of getting a mortgage through Rocket Mortgage. The ad was catchy and memorable, making it a success with viewers.

Impact of Rocket Mortgage Super Bowl Ads:

Rocket Mortgage’s Super Bowl ads have had a significant impact on the company’s business. In 2021, their ad was ranked as the best Super Bowl commercial by USA Today’s Ad Meter. The ad featured comedian Tracy Morgan, who encouraged viewers to make “certain sacrifices” to get what they want in life, including a new home.

According to Ad Age, Rocket Mortgage’s 2021 Super Bowl ad helped to generate over 75,000 new leads in just one day. This demonstrates the power of a successful Super Bowl commercial, as well as the effectiveness of Rocket Mortgage’s marketing tactics.

Sub-topics on Rocket Mortgage Super Bowl:

1. The History of Rocket Mortgage Super Bowl Ads: This sub-topic will explore the origins of Rocket Mortgage’s Super Bowl commercials and how they have evolved over the years.

2. The Celebrity Factor: Many of Rocket Mortgage’s Super Bowl ads feature celebrities, from Keegan-Michael Key to Jason Momoa. This sub-topic will explore the impact of celebrity endorsements on the success of these ads.

3. Breaking Through the Clutter: With so many brands vying for attention during the Super Bowl, it can be difficult to stand out. This sub-topic will explore how Rocket Mortgage’s ads have managed to break through the clutter and capture viewers’ attention.

4. The Power of Humor: Many of Rocket Mortgage’s Super Bowl ads have used humor to make an impact. This sub-topic will explore the role of humor in advertising and why it can be an effective tool for brands.

5. Music and Jingles: In addition to celebrity endorsements and humor, Rocket Mortgage’s Super Bowl ads have also used music and jingles to make an impact. This sub-topic will explore the effectiveness of this tactic and why it resonates with viewers.

6. Tapping into Emotion: Some of Rocket Mortgage’s Super Bowl ads, like the 2021 ad featuring Tracy Morgan, have tapped into viewers’ emotions to make an impact. This sub-topic will explore the power of emotion in advertising and how Rocket Mortgage has leveraged it.

Tips on the Topic Rocket Mortgage Super Bowl:

1. Be Memorable: To make an impact during the Super Bowl, your advertisement needs to be memorable. Use humor, celebrity endorsements, or emotion to create a lasting impression on viewers.

2. Be Relatable: Many of Rocket Mortgage’s Super Bowl ads have been successful because they are relatable. Use real-life situations that viewers can connect with to make an impact.

3. Be Authentic: While celebrity endorsements can be effective, they need to be authentic. Choose celebrities who genuinely believe in your brand, and who will resonate with your target audience.

4. Use Music: Music can be a powerful tool in advertising, particularly during the Super Bowl. Use catchy tunes or jingles to make your ad more memorable.

5. Connect with Emotion: Emotion is a powerful factor in advertising. If you can connect with viewers on an emotional level, your ad is more likely to resonate with them.

6. Stand Out: With so many brands competing for attention during the Super Bowl, it’s important to stand out. Use bold colors, unique visuals, and creative messaging to capture viewers’ attention.

Title: Rocket Mortgage Super Bowl: A Look at the Impact of their Commercials.


Rocket Mortgage has become a staple in Super Bowl advertising, with successful commercials featuring celebrities, humor, and emotion. By using a variety of tactics, the company has managed to capture viewers’ attention and generate leads for their business. As marketers, we can learn a lot from Rocket Mortgage’s Super Bowl ads, including the importance of being memorable, relatable, and authentic. With these tips, we can create impactful advertisements that resonate with our target audience and drive business success.

In conclusion, a rocket mortgage superbowl is a crucial tool that enables real estate buyers to acquire a home without having to pay the entire purchase amount upfront. It offers access to homeownership and permits individuals and families to achieve their dreams of owning a home.

One of the crucial pros of a rocket mortgage superbowl is the capacity to spread out the price of a home over an extended period of time, allowing it budget-friendly for homebuyers. Moreover, a mortgage permits homeowners to build equity in their home over time, which can act as a monetary investment and provide chances for subsequent economic growth.

Nonetheless, it’s vital to thoroughly comprehend the obligations and dangers associated with a rocket mortgage superbowl, including but not limited to loan rates, payment terms, and potential repossession dangers. It’s vital to meticulously take into account your economic situation and plan prior to agreeing to a rocket mortgage superbowl to make sure that it’s economical and fitting for your individual necessities.

Remember, a rocket mortgage superbowl is a long-term obligation, so make sure to educate yourself, completely review your financial situation, and seek expert counsel to make knowledgeable decisions. With cautious planning and cautious consideration, a mortgage can be a potent tool in helping you attain your dream of possessing a property.

Rocket Mortgage Superbowl:The Key to Financial Freedom | Cade | 4.5